You could spend the weekend price shopping across the internet… Or you could use Blackboard Store directly from within Learn and get everything you need with just one click.
I worked with a small team to rethink the UX, and redesign the UI of what would become Blackboard’s new Store. It was important for us to quickly gain the trust of our users, and provide an easy one-click solution to purchase all of their course materials across a multitude of formats.
We outlined a variety of ways that we could leverage our current software and data to create a unique experience, and provide a better Store than offered by others. Moving quickly, we created a series of static, unbranded design mockups accompanied with a series of questions and goals that we could perform agile usability tests against.
I participated in a series of meetings and critiques at various levels. As feedback on our mockups came in we were able to validate some of our earlier design assumptions, and make adjustments to other interactions patterns.
We continued scaling up the detail of our task flows until we arrived at what you see below.